from realclimate
"This phenomena occurs with the more uncertain parts of a science that are being actively researched and where the full story is only slowly coming together. In such cases, new papers often appear in high profile journals (because they meet the 'of general interest' test), and are often parsed rather simplistically to see what side of the fence they fall - are they pro or anti? This leads to wide press interest, but rather shallow coverage, and leaves casual readers with 'whiplash' from the 'yes it is', 'no it isn't' messages every other week.
This is a familiar pattern in health reporting (is coffee good for you/bad for you etc.), but in more recent times has started happening in climate science too. Examples picked out in the article include the hurricanes/global warming connection and the state of Greenland's ice sheet."
